Bachelor of Business Administration in Digital Marketing

Bachelor of Business Administration in
Digital Marketing

3 Years

Live Classes | One hour per course

Total Credits

Knowledge Partners

About Programme

BBA Digital Marketing in collaboration with Upgrad, it is three years Graduate Program in Digital Marketing comprising of requisite professional management learning of various functions with expertise in area of digitalization. Digital Marketing explored the fast-moving industry, which has witnessed enormous growth in a relatively short period of time. A demand for appropriately skilled personnel which is compounded by the need to develop the associated infrastructure including expanding existing organisation and building new ones. 

Digital Marketingwhich will be guide by industry experts- Upgrad.The programme intends to impart hands-on knowledge on a wide range of applications and techniques used in the field of Digital Marketing.

USPs of Digital Marketing:

  • Lectures by Industry Expert – alliance with Academic partner
  • Placement / Internship Opportunities
  • Assistance for obtaining

           #Google Ads Certificate

           #Facebook Marketing Certificates

           #Content Marketing Certificate

           #Hub spot’s Social Media Certificates

  • Real Life Projects

Online BBA in Digital Marketing offered by Manav Rachna Centre for Distance and Online Education (MRCDOE), specifically to give students a solid grounding for a lucrative career in the dynamic field of Digital Marketing. This Online BBA in Digital Marketing is appropriate for working professionals, entrepreneurs, and job-market seekers who want to engage in organizations and skilled jobs.

After completing BBA Digital Marketing one can expect following job opportunities:

  • Digital Marketing Specialist
  • SEO /SEM/Analyst
  • Digital Manager/Executive
  • Social Media Manager
  • Copy Writer
  • Content Marketing Manager
  • Client Servicing Manager

Course offered are towards dealing with:Building Website and Search Engine Optimization,Google Analytics,Lead generation and Online display,Online Social media marketing,Marketing mobile Web,Content marketing & E Commerce and Integrating Marketing.


Digital Marketing give in-depth knowledge and prepare students for career in various aspects with practical inputs that making it easier for the learners to hedge into any business sector and explore any domain.

    • Digital Marketing involves marketing to consumers through any number of digital channels.This form of marketing is commonly executed on websites, mobile devices, and social media platforms.
    • Digital Marketing concepts, theories and models which apply exclusively to domain of digital marketing and communication so that the students are able to understand similarity and differences between marketing and communicating in the digital worlds.

What Does Manav Rachna Offers ?

Manav Rachna, offers a learning environment adapted along with comprehensive guidance and supervised training from subject-matter professionals to make the participant succeed.On successful completion of the BBA Digital Marketing program there will be clear skills that would open new and accurate channels for individuals to explore their businesses and give them a new edge of learning. Digital Marketing opens a wide range of degree and certification courses for students that are cost-effective and convenient to approach.


Compare and choose a plan that is comfortable for you
Year-wise Semester-wise
60,000 x 3 Years 30,000 x 6 Sem
Total Fees
₹ 1,80,000 /-


Manav Rachna has launched “Centre of Online Education” to provide quality programmes to those students who are not able to draw benefits from conventional system of Education. Students can perfectly reshape their career and future through impeccably designed online programmes. The renowned faculty, cutting –edge advanced curriculum, technology driven and a remarkable content delivery will be helpful in the successfully implementation of online programs.


MREI Campus:
Sector – 43, Aravalli Hills, Delhi – Surajkund Road, Faridabad – 121004, (Haryana), India

Call: 0129-4259000


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